Are you branding yourself and your business? Your brand is how you portray your business, as well as how your business is perceived by others. So the first step is to figure out how you want to be perceived. But first, let me give you a quick definition of “brand” so we’re on the same [...]
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Radio Advertising Tips
For your advertising dollar, you can get a lot of bang for your buck by advertising on the radio. Most investors automatically associate radio advertising with high dollar expenditures and a low rate of return. While it is true that you can spend an awful lot of money on ineffective radio ads, when done properly, [...]
Be Open Minded About Marketing Opportunities
Are you committed to making your business succeed? If you are, you’ll need to be open-minded about using the full arsenal of marketing weapons at your disposal. To some extent, that will involve embracing technology because it has opened up doors to tools and resources that were not possible just a few years ago. For [...]
One-to-Many Marketing: How To Multiply Yourself
Why is it that some real estate investors are super successful multimillionaires and others are just barely getting by? One of the biggest factors is marketing. How you market yourself has a direct impact on your bottom line, in the size of your real estate portfolio, and ultimately how long you’ll be in business. Real [...]
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